Binca, LLC ("Binca," "we," "us," or "our") operates the website BincaImaging.com and related pages, forms, and phone numbers that link to this policy (together, the "Site"). This Privacy Policy explains what information we collect when you use the Site or contact us, how we use and share it, and the choices you have.

Our business address is 10680 NW 37th Terrace, Miami, FL 33178. Questions about this policy can be sent to sales@bincaimaging.com.

By using the Site, submitting a form, or calling a phone number listed on the Site, you agree to the practices described here. If you do not agree, please do not use the Site.

This policy applies to the Site and to our marketing communications. It does not cover information we collect offline in the course of fulfilling a printing, signage, or event production order, which is governed by our customer agreements, except where noted below.

1. Information we collect

Information you give us. When you request a quote, contact us, sign up for communications, or call us, we may collect:

• Name, company name, job title

• Email address, phone number, and mailing or job-site address

• Details about your project, event, deadlines, quantities, and budget

• Files you upload or send us, such as artwork, logos, photos, and specifications

• Anything else you choose to include in a message, form, or call

Information collected automatically. When you visit the Site, we and our service providers automatically collect:

• Device and browser information, IP address, and approximate location derived from it

• Pages viewed, links clicked, time on page, and the site or ad that referred you to us

• Cookie identifiers, advertising identifiers, and click identifiers (for example, Google's gclid, Microsoft's msclkid, and Meta's fbclid) that let us tie a visit to the ad campaign that generated it

• Form and call activity, as described in Sections 2 and 3

Information from other sources. We may receive information about you from advertising platforms (Google, Meta, Microsoft), from business partners or venues that refer you to us, from publicly available business directories, and from our order management system when you become a customer. We may combine this with information collected through the Site.

2. Call tracking and call recording

We use a call tracking service (CallRail) to understand which advertising and marketing channels generate phone calls. Phone numbers shown on the Site may change depending on how you arrived at the Site. When you call one of these numbers, the call is routed to Binca and the service records the number you called, your phone number, the date, time, and duration of the call, and the marketing source associated with the number you dialed.

Calls to our tracked numbers may be recorded and transcribed. We record calls for quality assurance, training, order accuracy, and to review the results of our marketing. You will hear a notice at the start of a recorded call. By continuing the call after that notice, you consent to the recording. If you do not wish to be recorded, please let us know at the start of the call and we will continue without recording, or you may contact us by email at sales@bincaimaging.com instead.

Recordings and transcripts are stored by our call tracking provider, are accessible to Binca staff and to our marketing agency, and are retained as described in Section 7.

The same service may also track submissions of forms on the Site and associate them with the marketing source that brought you to the Site.

3. Cookies, analytics, and advertising technologies

We and our service providers use cookies, pixels, tags, and similar technologies on the Site. These are managed through Google Tag Manager and currently include:

Provider

What it does

Learn more / opt out

Google Analytics 4

Measures Site traffic and how visitors use pages

Google Analytics opt-out

Google Ads

Measures conversions from our ads and shows our ads to prior visitors on Google and partner sites (remarketing)

Google Ads Settings

Meta Pixel (Facebook, Instagram)

Measures conversions from our ads and shows our ads to prior visitors on Meta platforms

Meta Ad Preferences

Microsoft Advertising (Bing) UET

Measures conversions from our ads on Microsoft and partner sites and supports remarketing

Microsoft opt-out

CallRail

Dynamic phone number insertion, call tracking, and form tracking (see Section 2)

CallRail privacy policy

We use these technologies to run the Site, understand which of our marketing works, measure ad performance, and show relevant ads to people who have visited the Site. The advertising providers above may use the information they collect to serve interest-based ads to you on other websites and apps, and they may combine it with information they hold about you under their own privacy policies.

Your choices. You can set your cookie preferences through the cookie banner shown on the Site, and you can control cookies through your browser settings, including blocking or deleting them. You can opt out of interest-based advertising from many providers through the Digital Advertising Alliance and the Network Advertising Initiative, and on mobile devices through your device's advertising settings. Opting out does not stop you from seeing ads; it limits the use of your information to personalize them. Where required by law, we honor browser-based opt-out preference signals such as Global Privacy Control.

The Site does not currently respond to "Do Not Track" browser signals, which have no common industry standard.

4. How we use information

We use the information we collect to:

• Respond to your quote requests, questions, and calls, and prepare estimates and proposals

• Produce, deliver, and install the products and services you order, and communicate with you about your project

• Manage our customer relationship, including invoicing, records, and order history

• Send marketing communications about our services, capabilities, and promotions, where permitted (see Section 5)

• Measure, attribute, and improve our advertising, including linking a quote request or order back to the campaign or keyword that generated it

• Operate, secure, and improve the Site and our internal systems

• Comply with legal obligations, enforce our agreements, and protect the rights, property, and safety of Binca, our customers, and others

We may de-identify or aggregate information so it no longer identifies you and use that data for any purpose.

5. Email and text message (SMS) communications

Transactional messages. We may email, call, or text you about a quote, order, proof, delivery, or installation you have requested. These messages are part of doing business with you and are not marketing.

Marketing email. If you provide your email address, we may send you marketing emails about our services and promotions. Every marketing email includes an unsubscribe link. You may also unsubscribe by emailing sales@bincaimaging.com. We will honor opt-out requests within 10 business days.

Marketing text messages. By checking the SMS consent box on a form, texting a keyword to one of our numbers, or otherwise giving us express written consent, you agree to receive recurring marketing and informational text messages from Binca, LLC (sent through our messaging provider, CallRail) at the mobile number you provided. Messages may be sent using automated technology. Consent is not a condition of purchasing any goods or services.

• Message frequency varies. Most of our texts are sent in reply to a message or inquiry you send us.

• Message and data rates may apply.

• Reply STOP to any message to opt out at any time. After you send STOP, we will send one final message confirming your opt-out.

• Reply HELP for help, or contact us at sales@bincaimaging.com.

• Carriers are not liable for delayed or undelivered messages.

We will not share your mobile number or SMS opt-in consent with third parties for their own marketing purposes. Mobile information is shared only with service providers who help us send messages, and only for that purpose.

Our Terms and Conditions are available at https://bincaimaging.com/terms.

6. How we share information

We do not sell your personal information for money. We share it only as described here:

• Service providers that perform services for us, such as website hosting and content management, call tracking and recording, analytics, email and SMS delivery, order management, payment processing, and IT support. They may use your information only to provide services to us.

• Our marketing agency, which manages our website, advertising, and reporting on our behalf and has access to Site analytics, form submissions, and call data under confidentiality obligations.

• Advertising platforms (Google, Meta, Microsoft) through the cookies and pixels described in Section 3, and, where you have given us your contact information, through hashed customer lists used to measure ad performance and reach similar audiences. Some U.S. state laws treat this as "sharing" for targeted advertising; you can opt out as described in Section 8.

• Production partners, installers, and venues, including other print shops we subcontract part of a job to, when needed to produce, deliver, or install your order. We share only what they need to complete the work.

• Legal and safety: to comply with law, subpoenas, or government requests; to enforce our agreements; or to protect the rights, property, or safety of Binca, our customers, or others.

• Business transfers: if Binca is involved in a merger, acquisition, financing, or sale of assets, your information may be transferred as part of that transaction.

• With your direction or consent, for example when you ask us to coordinate with an event organizer or another vendor.

We may also share de-identified or aggregated information that does not identify you.

7. Data retention and security

We keep personal information for as long as needed for the purposes described in this policy, which generally means the life of our business relationship plus the period required for accounting, tax, warranty, and legal purposes. Call recordings and transcripts are kept for a limited period for quality and marketing review and are then deleted or retained only in summary form. Analytics and advertising data is retained according to the settings of each provider. When information is no longer needed, we delete or de-identify it.

We use reasonable administrative, technical, and physical safeguards to protect personal information, including access controls, encrypted connections (HTTPS) on the Site, and reputable third-party providers. No method of transmission or storage is completely secure, and we cannot guarantee absolute security. If you believe your interaction with us is no longer secure, contact us at sales@bincaimaging.com.

8. Your privacy rights and choices

Depending on where you live, you may have rights under state privacy laws such as those in California, Colorado, Connecticut, Virginia, Texas, Oregon, and other states. We extend the following rights to all U.S. residents, subject to verification and the exceptions allowed by law:

• Access and portability: request confirmation that we process your personal information and a copy of it.

• Correction: request that we fix inaccurate personal information.

• Deletion: request that we delete personal information we hold about you.

• Opt out of targeted advertising and sharing: request that we stop sharing your information with advertising platforms for cross-context behavioral advertising. You can also use the cookie and industry opt-out tools in Section 3 or a browser opt-out preference signal such as Global Privacy Control.

• Opt out of sale: we do not sell personal information for money, but you may submit a request and we will treat it as an opt-out of sharing.

• Non-discrimination: we will not deny you services, charge different prices, or provide a different level of service because you exercised these rights.

How to exercise your rights. Email sales@bincaimaging.com with the subject line "Privacy Request" and tell us which right you are exercising, or write to Binca, LLC, Attn: Privacy, 10680 NW 37th Terrace, Miami, FL 33178. We will need to verify your identity, typically by matching the information in your request to what we already hold, and we may ask for more information. You may use an authorized agent if the agent provides proof of your written authorization. We will respond within 45 days, and may extend that once by another 45 days where permitted.

Appeals. If we decline your request, you may appeal by replying to our decision and stating that you wish to appeal. We will respond to the appeal within the time required by applicable law. If your appeal is denied, you may contact your state attorney general.

California notice at collection. In the preceding 12 months we have collected the categories of personal information described in Section 1 (identifiers, commercial information, internet activity, geolocation derived from IP address, audio recordings of calls, and professional information) for the purposes in Section 4 and have shared internet activity and identifiers with advertising platforms as described in Section 6. We do not collect sensitive personal information as defined by California law, and we do not knowingly sell or share the personal information of consumers under 16.

9. Other important information

Children. The Site serves business and individual customers and is not directed to children under 16. We do not knowingly collect personal information from children under 16. If you believe a child has provided us information, contact us and we will delete it.

Third-party links. The Site may link to other websites, including social media and partner sites. Those sites have their own privacy practices, which we do not control.

Users outside the United States. Binca operates in Florida and serves customers primarily in the United States. If you access the Site from outside the United States, your information will be transferred to and processed in the United States, where privacy laws may differ from those in your country.

Changes to this policy. We may update this policy from time to time. The effective date at the top shows when it was last revised. Material changes will be posted on the Site, and your continued use of the Site after a change means you accept the updated policy.

Contact us.

Binca, LLC 10680 NW 37th Terrace Miami, FL 33178 sales@bincaimaging.com